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Soft beginnings

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Soft Beginnings

Let’s kick off January with less pressure and no hustle—just pure, unbothered chill. With our new Oba bedding collection, we’re all about cheerful vibes, lazy mornings, and sofa-nesting afternoons.

This year, we’re making comfort the priority. Think bold colors, buttery textures, and gloomy days as the perfect excuse to stay in bed just a little longer.

Join our Soft Beginnings campaign and inspire your followers to start the year their way—slow, easy, and colorful. Sign up now, and let’s brighten January together.

Terms & Conditions

By clicking Consent & submit I agree to deliver Instagram content in form described below and I grant permission to noo.ma for the use of the content for brand’s marketing purposes.

Previous step Next step

Share the following content featuring Oba bedding set:

  • 1 post or 1 reel,
  • 2-3 stories including the purchase link,
  • Reminder: 1 story (posted before the end of the campaign: between 17-19 of January)

Share your unique 10% discount code — we’ll send it to you right before the campaign starts. The code will be valid for 14 days and apply for all Bedding collection.

Tag @nooma_design and add #SoftBeginnings

Share the contents between 09/01/2024 and 19/01/2025

If posting stories add direct link:

We'll send the package after 30/12/2024

Send video and/or photos at [email protected] or [email protected]

Desired approach:

  • whole bedroom view (inspo: transforming my bedroom with noo.ma),
  • interaction with product (inspo: spending a day in bed),
  • showing the two sides of the product - color and white (inspo: change the color, change the mood),
  • content targeted to getting viral (inspo: reels with viral sound/music)

Bunch of inspirations

Feel free to get inspired with the moodboard below:

Previous step Next step

Fill out the shipping form

Previous step

Select Oba Duvet Cover:

Select 2x Oba Pillowcase:

Type delivery info

  • By confirming consent to the Terms & Conditions I agree to have my data processed in connection with shipping procedure. I have read and accepted the Privacy Policy.
  • I agree that the value of the delivered products is equal to the value of the services provided.
  • I grant permission to noo.ma for the use of the photograph(s) or video(s) for the brand’s marketing purposes: the website, social media channels and other, read more at Marketing Consents.

See you soon!

Any questions?

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